1916 Elgin Silk Waist Company Newsletter. Formerly Called Waist Energy.

Elgin Silk Waist Company, Philadelphia, Pennsylvania

Publication: Privately printed, 1916, Philadelphia

First edition. 11" x 26-1/2" sheet folded to six 11" x 9" panels. Front panel is 3 columns. Entire newsletter is in black ink. Numerous illustrations. Elgin Energy is devoted to the interests of all Silk Waist Buyers. The front page explains to salesmen different ways to sell the Elgin Silk Waist. For example: "From now on during the next four or five weeks you have got to go after the business. Understand, there are plenty of selling opportunities. But women must have things brought to their attention---because vacations are first and foremost." "Shown are 10 different rich, new silks, fashionable colors and styles, effective trimming, five elegant waists from $9 to $15, in a complete assortment..." Also shown are two different tip-top styles. Both are elegant, lustrous, all-silk Crepe de Chine. The rear panel is also 3 columns and describes mail order success. Several short tears at the creases along with tanning to pages else good.

Inventory Number: 49054